The Myth of Short Attention Spans on the Web

There’s a rumor spreading around the internet right now…

Some say that people have a short attention span on the web. As short as a Goldfish, even. 9 seconds.

And you know what?

It’s true.

Attention spans are short… for BAD content… for slow websites … and anything else that’s sleep inducing or aggravating.

But when you know how to keep people at the edge of their seats, guess what? Those people… Are. Not. Going. Anywhere.

Hang on sec, Google chat.

Ok, I’m back.

What do you think? Do people have short attention spans on the web?

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