Didn’t know TMZ needed that sort of thing…

No, AOL is still very much in business, and with recent acquisitions are poised to have a healthy profit for some time to come.

I see. (or didn’t see lol) Yeah, did I say slug? I meant tag. 😛

it was never in the slug. I removed it from the title because the title wrapping on 3 lines looked silly to me.

And, for the record, there was an exclamation point after Sickening.

Sickening Macho Man Dies … TMZ blah blah blah SEO.

It was probably bad grammar, too. The adjective was too far away from its subject. Who was sickening? Macho Man, or TMZ? The way it read, alluded to the former.

Part of SEO is also proof reading, and testing, your Subject / Title / Headline. Now, if an exclamation mark was used, it would show a clear end of point. A hyphen would also have worked.

I believe this is what David Smith was referring to, as well. (I hope)

I think that makes you a winner Dave.

The title of the post, as initially typed, is made into the “pretty permalink” or slug by default, presuming you are using a custom permalink type in WordPress.

This slug (end of the URI) can be changed by clicking Edit to the right of the auto-generated slug, adding what you want like my-post-name-here and hitting Ok.

The visible title of the post is usually fairly close to your slug, but it can be a good idea at the least to remove words like the, or, and, etc. Partly for SEO, partly for user readability of the URI. Avoid capitals and spaces and unusual characters.

Pretending your question was a post title of “Is there a way using Thesis to have the URL different from the title?” then your slug might be “different-url-title-thesis” minus the quotes. Not the best example ever, but hoping that answers your question.