Well, folks—it’s been a wild ride.

The ride began in 2006, when I designed a theme called Cutline that became one of the most used themes on WordPress.com because of its simplicity, no-nonsense design, and typography.

That early success was great, but I realized there were many problems facing the theme space…problems I was going to have to solve if I wanted to make a theme millions of people could use over many years.

In 2008, I created Thesis to solve some of these problems. As you know, it quickly became the industry standard for premium WordPress themes, thanks to innovation in key areas.

[continue reading…]

Site feeling a little sad? Blog feeling a little blah? Today I’m going to walk you through an easy fix that will instantly perk up the look of your web presence: change your logo font!

This one simple change can make a HUGE difference to the look of your site – but often, it either doesn’t occur to us to try it, or we just don’t know where to begin when it comes to finding the perfect font (you might spend hours hunting, only to fall into what I call “the font vortex”).

Plus, if you’re not a “real designer”, it’s easy to doubt yourself and assume that you don’t know the first thing about this stuff. That’s where this article comes in. 🙂

We’ll begin by taking the guesswork out of the process by introducing you to 10 fun, free, can’t-miss fonts you’ve likely never seen before. All you have to do is pick the one you like best, and then follow my instructions to put it into place on your blog or site. It’ll be inspiring, it’ll be fast, and it’ll totally change the way you think about your little slice of the World Wide Web.

[continue reading…]

All it takes is one link from a top blog or social media influencer, and you’re set…

That one link can flood your website with thousands of leads, and if you’re lucky customers.

Question is how can you get just that one link?

Keep reading.

[continue reading…]

You know Pinterest is a big deal…

You’ve seen Pinterest buttons everywhere, but you’ve also probably seen the “Pin It to Win It” banners too.

Everyone from Better Homes & Gardens, Kraft and Threadless to Spa Week, AMC Theaters and Syracuse University has experimented with running contests on Pinterest, the third most visited social media network behind Facebook and Twitter.

Should you jump in and follow suit? Absolutely! Forget running a contest on Facebook with all their stringent rules and regulations and hold your next contest on Pinterest instead.

Read on to discover nine tips and strategies to get more traffic, increase your sales and find new customers from running a contest on Pinterest.

[continue reading…]

So you’re about to launch something: an audio program, a video course, an eBook, a new service, or pretty much anything. You want people to buy it and love and recommend it to friends.

So what do you do? How do you create a killer launch that will help you accomplish your goals?

Forget the guest posts and email campaigns. You may be overlooking something far simpler and much more effective.

[continue reading…]